Vijay Devarakonda and Samantha Ruth Prabhu teamed up for the highly-anticipated film “Kushi,” which hit theaters on September 1st, receiving an overwhelmingly positive response from the audience. Directed by Shiva Nirvana and produced by Mythri Movie Makers, the movie marked a significant milestone in Vijay Deverakonda’s career, as it became his highest-grossing opener and continued to perform impressively at the box office.
During a grand success celebration in Vizag, Vijay Deverakonda, known for his philanthropic nature, shared a heartwarming announcement. He expressed his intention to spread the happiness and success of “Kushi” to his fans and the community by pledging to donate a generous sum of 1 crore rupees to a hundred families. This gesture is a unique moment in the history of Indian cinema, with a leading actor choosing to share a portion of his earnings with those in need, embodying the spirit of #SpreadingKushi.
He said, “So, I am giving one crore rupees from my remuneration and from Kushi’s earnings to you, my family, to share my happiness with you. Soon I will select one hundred families and give a check of one lakh rupees to each family. I will put a “Spreading Kushi” form on my social media. I am happy that the money I give helps you with rent and fees, says Vijay Deverakonda.
Addressing the issue of fake BMS (BookMyShow) ratings, YouTube reviews, and counterfeit videos circulating about “Kushi,” Vijay Deverakonda acknowledged the challenges posed by these malicious actions. He revealed that there have been attempts to tarnish the film’s reputation, including the creation of numerous fake accounts and the distribution of misleading YouTube videos.
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